ListGuru vs Lusha
Lusha is a popular contact-data tool known for its prospecting extension; ListGuru is the better fit if you want AI-driven people search and built-in verification on top of emails and mobiles.
Side by side
Feature comparison
| Feature | ListGuru | Lusha |
|---|---|---|
| AI natural-language people search | Describe your ICP in plain English across 50M+ profiles | Filter-based search |
| Verified work emails | 1 credit per verified reveal — failed lookups are free | Yes |
| Mobile numbers | 80%+ mobile coverage, 5 credits per reveal | Yes |
| Email verifier | Built in — 0.5 credits per check | See their site |
| CSV enrichment | Upload a CSV, get it back enriched and verified | Yes — varies by plan |
| Chrome extension | Included on every plan, Free included | Yes |
| CRM integrations | HubSpot and Salesforce, plus Zapier and Make | Yes |
| API access | Available on paid plans | Varies by plan |
| Free plan | 50 credits every month, no card required | Yes |
| Entry price | Starter at $29/mo | See their site |
The difference
Why teams pick ListGuru
AI search on top of contact data
Lusha starts from filters; ListGuru starts from a sentence. Describe your ICP and let agents qualify each prospect on funding, hiring signals and real activity — not just titles.
A verifier built into the same credits
Every email can be checked before it ever reaches your sequence — verification is part of the product and the credit system, keeping bounce rates under 2%.
Whole-list workflows, not one-at-a-time reveals
Beyond the extension, ListGuru is built for bulk: search to list, CSV enrichment and CRM push in one flow, with credits only spent when data is actually delivered.
A fair note
When Lusha might fit better
If your team's workflow is primarily reveal-as-you-browse — reps living in the extension, looking up one contact at a time while prospecting on LinkedIn — Lusha's long-standing focus on that motion serves it well, and larger organisations may value its established compliance posture. ListGuru is the stronger choice when list building, qualification and verification are the bottleneck rather than individual lookups.
Get contacts and the search engine behind them
Start with 50 free credits a month — verified emails, mobiles and AI search included.
This comparison reflects publicly available information at the time of writing (July 2026). Features and pricing change frequently — please verify details with each vendor before deciding. Lusha and all other competitor names and trademarks belong to their respective owners; ListGuru is not affiliated with or endorsed by them.